Tuesday, April 17 7:30
In honor of The San Francisco World's Fair of 2007, an exhibition organized by The California College of the Arts' MA Curatorial Practice class of 2007, Rick Prelinger will present a series of never before seen Worlds Fair footage.
World's fairs have always been showcases for new technology and visionary ideas. Though many of us look at them with nostalgia, though, it turns out that predictions don't age too well. Each one of the four corporate-sponsored films in this program sends messages to the present about the future, and the messages all turn out to be pretty much the same: "Trust us with the future. Technology will get us there." Presented by Rick Prelinger; all films from Prelinger Archives.
CENTURY 21 CALLING (Jerry Fairbanks Productions for the Bell System, 1962, 15 min, color). An amped-up young couple visits the telephone building at the Seattle World's Fair, where they learn about inventions we take for granted today.
TO NEW HORIZONS (Jam Handy Organization for General Motors, 1940, 10 min segment, color). Vision of the "world of 1960" at GM's "Futurama" exhibit at the 1939-40 New York World's Fair.
OUT OF THIS WORLD (Jam Handy Organization for General Motors, 1964, 15 min, color). Futurama +25 years, showing how humans have conquered the ocean bottom and the moon.
THE MIDDLETON FAMILY AT THE NEW YORK WORLD'S FAIR (1939, 55 min, Technicolor). The quintessential industrial film, blending a family drama, romance, futurism, anti-communism, robots, the World's Fair, modern art, television and time capsules into one mini-featurette.
Rick Prelinger will introduce the films and conduct a Q&A after the screening.
For more information pleae visit www.sfworldsfair.org.
Admission = $4.00.
No comments:
Post a Comment